GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across Amazon and acehardware.com, Microban maintains an average product price of $15.84. Distribution is heavily concentrated, with Amazon accounting for 97.9% of year-to-date revenue while acehardware.com contributes just 1.6%. Momentum softened over the May–July timeseries window, as revenue fell 6.2% overall and declined a further 4.2% month over month in the latest period. Pricing followed a similar path, with the average selling price easing 6.2% to $14.78, down 1.7% versus the prior month. The parallel decline in both revenue and realized price suggests discounting has not yet translated into volume gains for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Microban on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Microban.
BY REVIEW COUNT
Across 237K ratings on 2 channels, Microban averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 237K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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