GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Merkury Innovations generated 100% of its tracked revenue exclusively through Menards between January and April 2026. The brand experienced significant momentum during this period, with revenue growing 41.5% over the tracked months. Average product price also trended upward, increasing 4.2% overall to settle at an average of $13.25. Month-over-month revenue growth remained healthy at 6.4%, indicating sustained consumer demand. This single-retailer concentration at Menards represents a notable distribution strategy worth monitoring as the brand continues its upward sales trajectory.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 41% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Merkury Innovations on Menards.
REVENUE SHARE
Revenue distribution across tracked retailers for Merkury Innovations.
TO MERKURY INNOVATIONS