GRIPS CUSTOMERS & RESEARCH PARTNERS
McSunley's in-store performance from January 1 to July 31, 2026, tracked by Grips Intelligence across Lowe's, Amazon, Ace Hardware and Menards, shows a brand gaining clear momentum at retail. Lowe's dominates the mix at 54.9% of year-to-date revenue, followed by Amazon at 26.6%, acehardware.com at 14.5% and menards.com at a comparatively small 4.1%. Revenue has climbed 191.3% over the tracked timeseries period, including a 69.6% month-over-month jump in the most recent month. Pricing has firmed alongside that growth, with the average selling price rising 11.8% overall to $49.23, up 7.9% month over month and above the $45.10 period average. The brand's concentration in a single retail channel remains the key watchpoint, leaving growth closely tied to shelf performance at Lowe's.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 191% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for McSunley on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for McSunley.
BY REVENUE
McSunley sells 81% online and 19% offline. Online runs through 2 channels; offline through 2. Online share has moved from 71% in Mar to 87% in Jul.
Online
81%
19%
Offline
Online channels
81%
Offline channels
19%
BY REVIEW COUNT
Across 13K ratings on 4 channels, McSunley averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 13K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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