GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Gladiator's revenue distribution across four major retailers—Best Buy, Home Depot, Lowe's, and Amazon—reveals a notably balanced competitive landscape. Best Buy leads with a 36.2% revenue share, while Home Depot and Lowe's are nearly tied at 28.7% and 28.6% respectively, suggesting strong brick-and-mortar retail positioning for the brand. Amazon captures just 6.5% of Gladiator's total revenue share, indicating that the brand's sales are overwhelmingly driven by traditional retail channels. The brand's average product price sits at $98.25, though individual product prices vary significantly across retailers, ranging from under $20 to over $630. Overall, Gladiator demonstrated solid momentum during this period, with revenue growing 42.8% across the tracked timeframe.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 44% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Gladiator on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Gladiator.
BY REVENUE
Gladiator sells 43% online and 57% offline. Online runs through 3 retailers; offline through 2. Online share has moved from 74% in Jan to 66% in May.
Online
43%
57%
Offline
Online channels
43%
Offline channels
57%
BY REVIEW COUNT
Across 397K ratings on 4 retailers, Gladiator averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 397K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
