GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Home Depot and Lowe's, Generation Lighting demonstrated strong momentum with revenue growing 26.2% over the tracked period. Home Depot led as the dominant retail partner, capturing 55.6% of revenue share compared to Lowe's at 44.4%. The brand's average product price settled at $104.88, though it experienced a 10.8% overall price decrease during the period, suggesting a shift toward more accessible price points or promotional activity. Despite the declining average price, the most recent month still showed positive revenue growth of 5.2%, indicating that volume gains are more than offsetting lower pricing. This combination of rising revenue and broadening price accessibility positions Generation Lighting as a brand gaining traction in the competitive home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 27% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 11% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Generation Lighting on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Generation Lighting.
BY REVIEW COUNT
Across 328K ratings on 2 retailers, Generation Lighting averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 328K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$18.43
Price
$15M
Revenue
$187.46
Price
$1.4M
Revenue
$170.50
Price
$1.27M
Revenue
$732.10
Price
$1.25M
Revenue
TO GENERATION LIGHTING