Eagle

Eagle Market Overview

Grips Intelligence in-store data tracked across Amazon, lowes.com, homedepot.com and acehardware.com from January 1 to July 31, 2026 shows Eagle, a brand owned by Eagle Family Foods Group, carrying an average product price of $25.25. Amazon dominates the brand's channel mix at 58.9% of year-to-date revenue, followed by lowes.com at 21.1% and homedepot.com at 13.8%, leaving acehardware.com with a 6.2% slice. Momentum has softened over the May–July trend window, with revenue down 11.9% across the period and a further 1.7% dip in the latest month. Pricing has moved in the same direction, with the average selling price falling 6.0% overall to $23.54, a 10.4% month-over-month decline. Taken together, the Grips Intelligence figures point to a brand leaning heavily on a single marketplace while absorbing simultaneous pressure on both volume and realized price.