Costa Farms

Costa Farms Market Overview

Grips Intelligence in-store data tracked across Lowe's, Home Depot and Amazon from January 1 to July 31, 2026 shows Costa Farms — a Markel Ventures business under Markel Group (NYSE: MKL) — commanding an average product price of $26.86. Channel mix is heavily weighted toward home-improvement retail, with lowes.com holding a 48.3% revenue share versus 34.5% for homedepot.com and 17.1% for Amazon. Momentum has softened over the May–July window, where revenue fell 21.6% overall and slipped a further 6.6% month over month in the most recent period. Pricing, by contrast, has proven resilient, with the latest monthly average of $26.43 up 3.5% sequentially and 0.8% higher across the tracked stretch. With roughly 83% of revenue concentrated in just two retailers, Costa Farms' near-term trajectory remains closely tied to shelf performance at Lowe's and Home Depot.