Blu-Mol

Blu-Mol Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 across Menards, Ace Hardware, Home Depot, and Lowe's shows Blu-Mol, a house brand of the privately held Disston Company, operating with a heavily concentrated retail footprint. Menards alone accounts for 68.8% of year-to-date revenue, with Ace Hardware contributing 24.5% and the two big-box chains, Home Depot and Lowe's, together representing under 7%. Pricing has trended upward, with the average price climbing 9.2% over the tracked period to $5.43 in the most recent month, above the $4.87 year-to-date average. Revenue, however, has softened, falling 3.6% overall even as the latest month posted a 1.5% month-over-month gain. That combination of rising prices and slipping revenue suggests unit volumes are the pressure point, while the concentration risk tied to a single dominant retailer remains the defining feature of the brand's shelf presence.