GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, PROLOCK demonstrates a highly concentrated retail distribution, with Menards commanding 92.4% of the brand's revenue share compared to just 7.2% at Lowe's. The brand's average product price sits at $23.37, though this figure has seen a 4.5% decrease over the tracked period. Despite the pricing decline, PROLOCK showed solid topline momentum with overall revenue growing 11.3% during the period. The brand's heavy reliance on a single retail partner represents both a strength in channel depth and a potential vulnerability worth monitoring for market analysts and competitors.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 11% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for PROLOCK on Lowe's.
REVENUE SHARE
Revenue distribution across tracked retailers for PROLOCK.
BY REVENUE