Bayou Classic

Bayou Classic Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 shows Bayou Classic, a brand operated by family-run Barbour International, distributing revenue across four tracked retail channels: acehardware.com at 37.7%, Amazon at 35.6%, lowes.com at 22.4% and homedepot.com at 4.3%. The near-even split between Ace Hardware and Amazon is notable, as the two together account for roughly 73% of tracked revenue, leaving Home Depot a marginal contributor. Average product price sits at $82.81 across the period, though the most recent month reached $93.39, an 8.5% month-over-month increase and a 15.1% climb overall. Revenue ticked up 1.3% versus the prior month but remains down 3.1% across the May–July timeseries window, suggesting pricing gains have not fully translated into top-line growth. Higher-ticket items such as the 120-quart aluminum stockpot at $339.92 and the 30-quart turkey fryer kit at $209.99 anchor the upper end of the assortment.