GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, BASEUS generated virtually all of its tracked revenue through Amazon, which accounted for 99.7% of the brand's retail share. The brand's average product price stood at $42.03 across the period, reflecting a largely stable pricing strategy with only a 0.1% overall change. However, BASEUS faced notable revenue headwinds, with sales declining 17.2% over the tracked trend period. Despite the revenue pullback, the brand maintained a diverse product mix on Amazon, with top-selling items spanning categories from open-ear earbuds priced at $124.89 to portable chargers and docking stations, indicating a wide price range strategy across its catalog.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 17% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for BASEUS on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for BASEUS.
BY REVENUE
$124.89
Price
$920K
Revenue
$42.49
Price
$545K
Revenue
$46.08
Price
$353K
Revenue
$98.92
Price
$230K
Revenue
