GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Aukey generated nearly all of its revenue through Best Buy, which accounted for 99.8% of the brand's retail share between January and May 2026. The brand's average product price during this period stood at $55.28, though pricing showed a notable downward trend with a 38.9% overall decrease observed in recent months. Revenue performance also faced significant headwinds, declining 73.9% over the tracked timeseries period from March to May 2026. Despite this challenging trajectory, Best Buy's near-total dominance as Aukey's retail partner highlights a highly concentrated distribution strategy. These metrics suggest Aukey may be navigating a period of aggressive discounting and shifting demand within the physical retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 74% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 39% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Aukey on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Aukey.
BY REVIEW COUNT
Across 2.16K ratings on 1 retailer, Aukey averages 4.2★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.2
/ 5
From 2.16K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.