GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Basement Watchdog generated its revenue across two major home improvement retailers, with Lowes.com commanding a 56.4% revenue share compared to Home Depot's 43.6%. The brand's average product price during this period stood at $141.84. Revenue experienced a notable 5.1% decline over the tracked timeseries period, suggesting a softening demand trend heading into the mid-year season. Meanwhile, average pricing saw a slight 0.8% increase over the same window, indicating the brand has maintained relative price stability despite the revenue pullback.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 5% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Basement Watchdog on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Basement Watchdog.
BY REVENUE
Basement Watchdog sells 45% online and 55% offline. Online runs through 2 retailers; offline through 1.
Online
45%
55%
Offline
Online channels
45%
Offline channels
55%
BY REVIEW COUNT
Across 22K ratings on 2 retailers, Basement Watchdog averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 22K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
TO BASEMENT WATCHDOG