Grips Intelligence in-store data covering January 1 through July 31, 2026 tracks Altocraft across two retail channels, Menards and Lowe's. Menards dominates the brand's revenue mix at 85.8% share, leaving Lowe's with the remaining 14.2%. The average product price sits at $16.18 across the period, though pricing has softened notably in recent months. Grips Intelligence data shows the most recent month's average price falling to $14.51, an 8.1% month-over-month decline and a 13.1% drop over the tracked window. Revenue has been under similar pressure, sliding 43.0% versus the prior month and finishing 5.8% lower overall across the May-to-July trend period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Altocraft on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Altocraft.
BY REVENUE
$259.00
Price
$2.85K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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