GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Alien Tape generated the majority of its revenue through Amazon, which accounted for 54.2% of total revenue share between January and April 2026, followed by Lowes.com at 25.5% and AceHardware.com at 20.2%. The brand's average product price during this period stood at $20.96, reflecting relative price stability with only a 0.4% overall decrease. Alien Tape experienced a modest revenue decline of 2.1% over the tracked period across these three retailers. Despite the slight overall dip, the brand saw a notable 20.7% month-over-month revenue surge in its most recent month, suggesting a potential rebound in consumer demand. This data highlights Alien Tape's strong dependence on Amazon as its primary revenue driver while maintaining a meaningful presence across major home improvement retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 2% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Alien Tape on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Alien Tape.
TO ALIEN TAPE
