GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to September 30, 2026 across Home Depot, Lowe's and Amazon, Roommates maintains an average product price of $22.76. Home Depot is the brand's leading channel with 41.0% of year-to-date revenue, while Lowe's (29.6%) and Amazon (29.4%) split the remainder almost evenly, pointing to an unusually balanced three-way retail footprint. Momentum softened over the July–September window, with revenue down 3.3% across the quarter and a sharper 13.5% month-over-month decline in the latest period. Pricing followed a similar path, slipping 3.8% to an average of $20.75, a 7.4% drop versus the prior month. Taken together, the data suggests Roommates is defending volume through lower price points rather than channel expansion, with no single retailer yet emerging as a decisive growth driver.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Roommates on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Roommates.
BY REVIEW COUNT
Across 836K ratings on 3 channels, Roommates averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 836K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$21.75
Price
$107K
Revenue
$16.79
Price
$101K
Revenue
$15.47
Price
$27K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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