GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Metra maintains a nearly even revenue split between its two tracked retailers, with Amazon holding a 50.6% share and Best Buy close behind at 48.9%. The brand's average product price sits at $17.24, though this figure has declined 3.1% over the observed period. Notably, there is a significant pricing gap between retailers, with Metra's top-selling products on Best Buy ranging from $69.99 to $129.99, while its leading Amazon listings are priced considerably lower, between $10.60 and $73.11. Despite a modest 5.9% month-over-month revenue increase in the most recent month, overall revenue has dipped 2.5% across the tracked period. This competitive two-retailer dynamic and pricing divergence suggest Metra leverages distinct product strategies across its key sales channels.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Metra on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Metra.
BY REVENUE
Metra sells 51% online and 49% offline. Online runs through 1 retailer; offline through 1.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 1.28M ratings on 2 retailers, Metra averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 1.28M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$109.99
Price
$121K
Revenue
