GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Home Depot, Amazon, Lowes, and Newegg, MasterCool maintains a well-balanced revenue distribution with Home Depot leading at 34.6%, followed closely by Amazon at 32.9% and Lowes at 30.4%. The brand demonstrated strong momentum with revenue growing 32.2% over the tracked period. MasterCool's average product price sits at $220.84, though pricing saw a notable 19.6% overall decrease during the data period, suggesting a competitive pricing strategy or shifting product mix. The most recent month showed a significant 40.7% month-over-month revenue surge, indicating accelerating demand likely tied to seasonal trends heading into the warmer months. Newegg accounts for just 2.1% of revenue share, highlighting MasterCool's heavy reliance on the three major home improvement and general retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 33% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 20% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for MasterCool on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for MasterCool.
BY REVENUE
MasterCool sells 93% online and 7% offline. Online runs through 4 retailers; offline through 1. Online share has moved from 99% in Jan to 87% in May.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 31K ratings on 4 retailers, MasterCool averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 31K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
