GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes, Ace Hardware, Amazon, and Home Depot, Frogtape demonstrates a strong retail presence with Lowes commanding the largest revenue share at 48.0%, followed by Ace Hardware at 27.1% and Amazon at 23.1%. Notably, Home Depot accounts for just 1.8% of Frogtape's revenue share, suggesting significant room for growth at the nation's largest home improvement retailer. The brand's average product price sits at $13.49, with pricing trending upward by 8.4% over the tracked period. Revenue momentum has been positive, growing 10.1% overall during the measured timeframe, indicating healthy consumer demand. This combination of rising prices and growing revenue points to strong brand loyalty and sustained purchasing power among Frogtape's core customer base.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 13% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 8% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Frogtape on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Frogtape.
BY REVENUE
Frogtape sells 27% online and 73% offline. Online runs through 3 retailers; offline through 2. Online share has moved from 28% in Jan to 33% in May.
Online
27%
73%
Offline
Online channels
27%
Offline channels
73%
BY REVIEW COUNT
Across 530K ratings on 4 retailers, Frogtape averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 530K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$27.05
Price
$337K
Revenue
$6.78
Price
$185K
Revenue
$32.58
Price
$114K
Revenue
$25.96
Price
$77K
Revenue
