GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, menards.com, lowes.com and homedepot.com from January 1 to July 31, 2026 shows Better Living, a brand of privately held Better Living Products, maintaining an average product price of $29.88. Amazon dominates the brand's revenue mix at 67.0% share, making it the clear anchor channel for demand. Menards.com follows as a meaningful secondary outlet at 20.9%, while lowes.com contributes 9.4% and homedepot.com trails at just 2.3%. Momentum has been positive over the May–July 2026 window, with revenue up 11.5% overall and a further 4.4% month-over-month gain in the most recent period. Pricing has moved in step, climbing 8.5% across the same stretch to reach $31.78, a 5.0% monthly increase that suggests the brand is capturing growth without discounting.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Better Living on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Better Living.
BY REVENUE
Better Living sells 69% online and 31% offline. Online runs through 2 channels; offline through 3.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVIEW COUNT
Across 384K ratings on 4 channels, Better Living averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 384K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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